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The results we've seen have been nothing short of amazing
We wouldn't be able to come up with this information without the help of Nozzle
They've helped us have really deep, quality insights into our customers' behavior
Not only did my return on investment increase significantly but I saved a bunch of time and learnt best practices in the process. I highly recommend Nozzle.
We sell a $20 product, CPCs are getting ridiculous, its crazy out there and to be top of search we just can't breakeven on the first purchase, its uneconomical. We have to think about LTV.
Nozzle's tool was an invaluable resource in helping me win new business. It saved me loads of time and provided a level of granularity not found anywhere else. The beautiful design is the icing on the cake!
Nozzle's tool gave us a quick and detailed view of our brand's activity. We were delighted that it showed us that we were not wasting much spend but did uncover revenue opportunities through product targeting and harvesting non-converting search terms.
As a performance nutrition business, Amazon is a key channel for us and we needed someone with the technology and expertise to help us navigate and win. We have shifted our focus from sales growth to profitability and the nozzle team has smashed our targets every time. Their flexibility and know-how have helped us grow.
Nozzle has helped us understand our customer lifetime value and our customers' repeat purchase journeys across our product range. This has allowed us to calculate an accurate breakeven ACoS, re-allocate advertising and SEO budgets and run Amazon PPC campaigns more aggressively knowing we can outspend competitors and gain market share whilst still being profitable.
Nozzle has allowed us to identify whether our "gateway" products were generating sales of the full product further down the line. By identifying our customer acquisition costs and customer lifetime value across all products, we now have the information we need to make decisions about our business much earlier than would otherwise be the case including allocating ad budgets to the right ASINs at the right time.
Our goal was to find out if there were any differences in subscriber retention rates for customers coming in with Promotion A vs Promotion B. We were testing new strategies and on the surface the numbers were looking great but we wanted to be able to dig in a bit deeper and understand long term trends. The team at Nozzle went above and beyond, providing us with extra support and creating custom dashboards to help us get the answers we were looking for. Turns out, the 3 month retention rates of specific subscriber cohorts were lower than expected and we were able to pivot thanks to this finding. Being able to analyze how promotions impacted customer cohort behavior and LTV was a game changer for us, helping us to make better business decisions. Nozzle was instrumental in helping us come to these conclusions!
The results we've seen have been nothing short of amazing
We wouldn't be able to come up with this information without the help of Nozzle
They've helped us have really deep, quality insights into our customers' behavior
Not only did my return on investment increase significantly but I saved a bunch of time and learnt best practices in the process. I highly recommend Nozzle.
We sell a $20 product, CPCs are getting ridiculous, its crazy out there and to be top of search we just can't breakeven on the first purchase, its uneconomical. We have to think about LTV.
Nozzle's tool was an invaluable resource in helping me win new business. It saved me loads of time and provided a level of granularity not found anywhere else. The beautiful design is the icing on the cake!
Nozzle's tool gave us a quick and detailed view of our brand's activity. We were delighted that it showed us that we were not wasting much spend but did uncover revenue opportunities through product targeting and harvesting non-converting search terms.
As a performance nutrition business, Amazon is a key channel for us and we needed someone with the technology and expertise to help us navigate and win. We have shifted our focus from sales growth to profitability and the nozzle team has smashed our targets every time. Their flexibility and know-how have helped us grow.
Nozzle has helped us understand our customer lifetime value and our customers' repeat purchase journeys across our product range. This has allowed us to calculate an accurate breakeven ACoS, re-allocate advertising and SEO budgets and run Amazon PPC campaigns more aggressively knowing we can outspend competitors and gain market share whilst still being profitable.
Nozzle has allowed us to identify whether our "gateway" products were generating sales of the full product further down the line. By identifying our customer acquisition costs and customer lifetime value across all products, we now have the information we need to make decisions about our business much earlier than would otherwise be the case including allocating ad budgets to the right ASINs at the right time.
Our goal was to find out if there were any differences in subscriber retention rates for customers coming in with Promotion A vs Promotion B. We were testing new strategies and on the surface the numbers were looking great but we wanted to be able to dig in a bit deeper and understand long term trends. The team at Nozzle went above and beyond, providing us with extra support and creating custom dashboards to help us get the answers we were looking for. Turns out, the 3 month retention rates of specific subscriber cohorts were lower than expected and we were able to pivot thanks to this finding. Being able to analyze how promotions impacted customer cohort behavior and LTV was a game changer for us, helping us to make better business decisions. Nozzle was instrumental in helping us come to these conclusions!