The Complete Checklist
Why testimonials?
Decide on the name of your course
So if you think testimonials aren't that important, think again.
Problem is, SaaS companies often do testimonials wrong, using the wrong techniques and tools, overcomplicating things, and sometimes, not even collecting testimonials 😱
This guide will show you everything you need to do to collect your first or 1,000th testimonial and share it everywhere.

Incentives
Decide course format
Senja's users collect 2x more testimonials when they ask for a testimonial in exchange for something else. Here are incentives you can use if you're collecting testimonials for SaaS.
📹
Video
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✍️
Text based
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👀
In-person
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Templates
Decide areas to cover
Senja's users collect 2x more testimonials when they ask for a testimonial in exchange for something else. Here are incentives you can use if you're collecting testimonials for SaaS.
Short
Mind shooting us a one-liner about your experience with Your Product's Name? We'd love to feature you on our "Wall of Love"!
Short
Mind shooting us a one-liner about your experience with Your Product's Name? We'd love to feature you on our "Wall of Love"!
Short
Mind shooting us a one-liner about your experience with Your Product's Name? We'd love to feature you on our "Wall of Love"!
Templates
Write content
Senja's users collect 2x more testimonials when they ask for a testimonial in exchange for something else. Here are incentives you can use if you're collecting testimonials for SaaS.
ChatGPT
Mind shooting us a one-liner about your experience with Your Product's Name? We'd love to feature you on our "Wall of Love"!
Jasper
Mind shooting us a one-liner about your experience with Your Product's Name? We'd love to feature you on our "Wall of Love"!
Notion
Mind shooting us a one-liner about your experience with Your Product's Name? We'd love to feature you on our "Wall of Love"!
Incentives
Decide course platform
Senja's users collect 2x more testimonials when they ask for a testimonial in exchange for something else. Here are incentives you can use if you're collecting testimonials for SaaS.
🏷️
Podia
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🏷️
Thinkific
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🏷️
Teachable
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Templates
Launch beta of course
Senja's users collect 2x more testimonials when they ask for a testimonial in exchange for something else. Here are incentives you can use if you're collecting testimonials for SaaS.
Mind shooting us a one-liner about your experience with Your Product's Name? We'd love to feature you on our "Wall of Love"!
Mind shooting us a one-liner about your experience with Your Product's Name? We'd love to feature you on our "Wall of Love"!
Mind shooting us a one-liner about your experience with Your Product's Name? We'd love to feature you on our "Wall of Love"!
Facebook Groups
Mind shooting us a one-liner about your experience with Your Product's Name? We'd love to feature you on our "Wall of Love"!
Private Communities
Mind shooting us a one-liner about your experience with Your Product's Name? We'd love to feature you on our "Wall of Love"!
Local Meetups
Mind shooting us a one-liner about your experience with Your Product's Name? We'd love to feature you on our "Wall of Love"!
Templates
Collect testimonials and feedback
Senja's users collect 2x more testimonials when they ask for a testimonial in exchange for something else. Here are incentives you can use if you're collecting testimonials for SaaS.
Senja
Mind shooting us a one-liner about your experience with Your Product's Name? We'd love to feature you on our "Wall of Love"!
Typeform
Mind shooting us a one-liner about your experience with Your Product's Name? We'd love to feature you on our "Wall of Love"!
Tally
Mind shooting us a one-liner about your experience with Your Product's Name? We'd love to feature you on our "Wall of Love"!
Templates
Refine course
Senja's users collect 2x more testimonials when they ask for a testimonial in exchange for something else. Here are incentives you can use if you're collecting testimonials for SaaS.
Hire a proofreader
Mind shooting us a one-liner about your experience with Your Product's Name? We'd love to feature you on our "Wall of Love"!
Iterate on Feedback
Mind shooting us a one-liner about your experience with Your Product's Name? We'd love to feature you on our "Wall of Love"!
Short
Mind shooting us a one-liner about your experience with Your Product's Name? We'd love to feature you on our "Wall of Love"!
Templates
Launch course
Senja's users collect 2x more testimonials when they ask for a testimonial in exchange for something else. Here are incentives you can use if you're collecting testimonials for SaaS.
Launch to list
Mind shooting us a one-liner about your experience with Your Product's Name? We'd love to feature you on our "Wall of Love"!
Promote on socials
Mind shooting us a one-liner about your experience with Your Product's Name? We'd love to feature you on our "Wall of Love"!
Run paid ads
Mind shooting us a one-liner about your experience with Your Product's Name? We'd love to feature you on our "Wall of Love"!
Templates
Collect more testimonials as people finish
Senja's users collect 2x more testimonials when they ask for a testimonial in exchange for something else. Here are incentives you can use if you're collecting testimonials for SaaS.
Embed a form
Mind shooting us a one-liner about your experience with Your Product's Name? We'd love to feature you on our "Wall of Love"!
Create an automation
Mind shooting us a one-liner about your experience with Your Product's Name? We'd love to feature you on our "Wall of Love"!
Offer an incentive
Mind shooting us a one-liner about your experience with Your Product's Name? We'd love to feature you on our "Wall of Love"!
Templates
Use tips and testimonials to drive completion
Senja's users collect 2x more testimonials when they ask for a testimonial in exchange for something else. Here are incentives you can use if you're collecting testimonials for SaaS.
Short
Mind shooting us a one-liner about your experience with Your Product's Name? We'd love to feature you on our "Wall of Love"!
Short
Mind shooting us a one-liner about your experience with Your Product's Name? We'd love to feature you on our "Wall of Love"!
Short
Mind shooting us a one-liner about your experience with Your Product's Name? We'd love to feature you on our "Wall of Love"!
Templates
Share testimonials on socials
Senja's users collect 2x more testimonials when they ask for a testimonial in exchange for something else. Here are incentives you can use if you're collecting testimonials for SaaS.
Share audiograms
Mind shooting us a one-liner about your experience with Your Product's Name? We'd love to feature you on our "Wall of Love"!
Design in Canva
Mind shooting us a one-liner about your experience with Your Product's Name? We'd love to feature you on our "Wall of Love"!
Use Senja
Mind shooting us a one-liner about your experience with Your Product's Name? We'd love to feature you on our "Wall of Love"!
Templates
Build Wall of Love
Senja's users collect 2x more testimonials when they ask for a testimonial in exchange for something else. Here are incentives you can use if you're collecting testimonials for SaaS.
Filter people who've achieved results
Mind shooting us a one-liner about your experience with Your Product's Name? We'd love to feature you on our "Wall of Love"!
Short
Mind shooting us a one-liner about your experience with Your Product's Name? We'd love to feature you on our "Wall of Love"!
Short
Mind shooting us a one-liner about your experience with Your Product's Name? We'd love to feature you on our "Wall of Love"!
Templates
Embed testimonials on landing page
Senja's users collect 2x more testimonials when they ask for a testimonial in exchange for something else. Here are incentives you can use if you're collecting testimonials for SaaS.
Embed video testimonials
Mind shooting us a one-liner about your experience with Your Product's Name? We'd love to feature you on our "Wall of Love"!
Use highlights
Mind shooting us a one-liner about your experience with Your Product's Name? We'd love to feature you on our "Wall of Love"!
Try Senja's testimonial widgets
Mind shooting us a one-liner about your experience with Your Product's Name? We'd love to feature you on our "Wall of Love"!
Templates
Increase price
Senja's users collect 2x more testimonials when they ask for a testimonial in exchange for something else. Here are incentives you can use if you're collecting testimonials for SaaS.
Templates
Run one off incentives and discounts
Senja's users collect 2x more testimonials when they ask for a testimonial in exchange for something else. Here are incentives you can use if you're collecting testimonials for SaaS.
Short
Mind shooting us a one-liner about your experience with Your Product's Name? We'd love to feature you on our "Wall of Love"!
Short
Mind shooting us a one-liner about your experience with Your Product's Name? We'd love to feature you on our "Wall of Love"!
Short
Mind shooting us a one-liner about your experience with Your Product's Name? We'd love to feature you on our "Wall of Love"!
Templates
Create next course
Senja's users collect 2x more testimonials when they ask for a testimonial in exchange for something else. Here are incentives you can use if you're collecting testimonials for SaaS.
Short
Mind shooting us a one-liner about your experience with Your Product's Name? We'd love to feature you on our "Wall of Love"!
Short
Mind shooting us a one-liner about your experience with Your Product's Name? We'd love to feature you on our "Wall of Love"!
Short
Mind shooting us a one-liner about your experience with Your Product's Name? We'd love to feature you on our "Wall of Love"!
Short
Mind shooting us a one-liner about your experience with Your Product's Name? We'd love to feature you on our "Wall of Love"!
Short
Mind shooting us a one-liner about your experience with Your Product's Name? We'd love to feature you on our "Wall of Love"!
Short
Mind shooting us a one-liner about your experience with Your Product's Name? We'd love to feature you on our "Wall of Love"!