If you’re looking to add testimonials to Shopify, you’ve come to the right place.
If you're not a developer or you've never done this before, knowing where to start can be difficult.
In this guide, we'll show you how you can add testimonials to any Shopify Website in 3 easy steps for free.
This step-by-step guide will help you get up and running in the next 5-10 minutes. Let's get into it.
Why embed testimonials on Shopify?
One word, credibility.
Adding testimonials to Shopify provides instant social proof, enhances your SEO, increases trust and credibility, and leads to higher conversion rates.
It allows potential customers to see real opinions about your products or services directly on your site. It also improves your search engine rankings, getting you more traffic.
What is Senja?
Senja is a free tool that makes it easy to collect, manage and share your testimonials anywhere on the web.
Senja comes with 100s of ways to share your testimonials for free, including review widgets (ex. review sliders, carousels and walls), testimonials images, rich snippets and Walls of Love. With Senja, you can easily add a review feed to any website without a single line of code or custom plugins.
In this guide, we'll use one of their free review widgets to add your reviews to your Shopify website, no plugins required!
![](https://basehub.earth/430da9cf/2ycYl078Onn1uGOApTTez/image.png)
How it works
Create a Senja account and import your reviews
Create a free and customizable testimonial widget that matches your brand
Add it to your Shopify Website by copying and pasting the embed code
Step 1: Import your testimonials
Visit the Senja dashboard and sign up for an account. It's free and only takes 2 minutes.
Now go to the import page. Here you'll be able to import your reviews and customer love from over 17 sources including Google, Youtube, Slack, and Whatsapp.
![Import reviews/testimonials in Senja](http://images.ctfassets.net/ucdq21glz5wq/7eLqWxGWfqTRDch4Q1a7S1/65ae4503d377feff084f19198c019af2/CleanShot_2023-09-05_at_16.59.53_2x.png?w=1280&fm=webp)
Once you're done importing, head back to the testimonials page.
Now you should see all the testimonials you imported in your Senja account. That's all for step one! Now let's add your testimonials to your Shopify Website 🎉
Step 2. Create a widget for your testimonials
Now that you've imported your testimonials, you can finally add them to your website.
To do this, we'll create a Senja widget. Don't worry, the process will only take a couple minutes.
To get started, click on the Studio button in the Senja sidebar.
![Arrow pointing to testimonial studio - Senja testimonial dashboard](http://images.ctfassets.net/ucdq21glz5wq/4PFtzR1SwJoSyQ6ssYKWR/dd8a5b6494946e33e8fec4c101c6cb97/CleanShot_2023-07-30_at_15.16.16_2x.png?w=1280&fm=webp)
Immediately, you'll see all the sharing options available in Senja.
![Senja testimonial studio all options - testimonial widgets, walls of love, images](http://images.ctfassets.net/ucdq21glz5wq/3UMBLLlUFotLmF0HSLo2lZ/e185a4f4a112ccd7a7c35ba3c0024d8e/CleanShot_2023-07-30_at_15.17.58_2x.png?w=1280&fm=webp)
Other than embedding your testimonials on your Shopify Website, Senja lets you create beautiful images you can post on social media, as well as stunning Walls of Love that you can use to showcase your best testimonials.
Since we're trying to embed testimonials on our website, let's click on the widgets tab.
![Senja testimonial studio - arrow pointing to widgets tab](http://images.ctfassets.net/ucdq21glz5wq/1MTDnG8jR9Xy1jZZD8KuJj/982125356632de032aa0fd7d2256f7fd/CleanShot_2023-07-30_at_15.19.34_2x.png?w=1280&fm=webp)
Now you can select a widget template you want. For this example, I'll use this grid widget.
![Senja testimonial studio - arrow pointing to grid reviews embed/masonry](http://images.ctfassets.net/ucdq21glz5wq/2eYhcE9hBN4xLiuWuVFLLw/4861c25b4c8ac304f4056bd524d2fc64/CleanShot_2023-07-30_at_15.21.19_2x.png?w=1280&fm=webp)
I want to put my testimonials on my home page, so I'll call this widget "Home Page Testimonials" and hit the "Create Widget" button.
![Modal that says "create widget" - home page testimonials senja](http://images.ctfassets.net/ucdq21glz5wq/4meW02rOvcPQw3XymCUkh7/d59ef16d7dea7431d2b0bf3a8c526232/CleanShot_2023-07-30_at_15.22.52_2x.png?w=1280&fm=webp)
And you're done! Now you already have this beautiful testimonial widget that you can add to any page of your website.
Senja has dozens of templates and customization options to choose from. You can pick any of them and see how your widget looks.
![Senja testimonial widget studio editor with dozens of testimonial/review embed templates](http://images.ctfassets.net/ucdq21glz5wq/5M33thA5NAKo23dan1f9vx/a0d5f60ce91bc49b6411f4b4491aefdd/CleanShot_2023-07-30_at_15.24.55_2x.png?w=1280&fm=webp)
You can also customize the colors (background color, link color, text color etc), shape and style of any widget to match your website's design perfectly 🎨
![Senja - widget design editor tab with options for review widget colors, layout, border, typography et cetera](http://images.ctfassets.net/ucdq21glz5wq/6noabVNILb5YiKVsJpNneU/72ca396945c0809bc8664c78a2fd1548/CleanShot_2023-07-30_at_15.26.14_2x.png?w=1280&fm=webp)
Step 3. Add your testimonial widget to Shopify
- Go to the Shopify admin area. Navigate to “Online Store” under “Sales channel.
![Notion Image](https://www.notion.so/image/https%3A%2F%2Fprod-files-secure.s3.us-west-2.amazonaws.com%2F72edd3ee-f0b1-4b5e-b351-bbd7f9712147%2F4ecaf636-924f-4661-bebd-b40c0495e28e%2FUntitled.png?table=block&id=9e73be08-da85-4659-bb1d-b8050cb3106d&cache=v2)
- In the Themes tab, hit “Customize.”
![Notion Image](https://www.notion.so/image/https%3A%2F%2Fprod-files-secure.s3.us-west-2.amazonaws.com%2F72edd3ee-f0b1-4b5e-b351-bbd7f9712147%2F6b1c66e3-2ab2-4d47-ba8c-c5650fdf1463%2FUntitled.png?table=block&id=4960a433-51a4-4cb1-977b-62a670d591db&cache=v2)
Navigate to the page you want to add your widget to and look for the section you want to embed it on.
Click the “plus” button.
![Notion Image](https://www.notion.so/image/https%3A%2F%2Fprod-files-secure.s3.us-west-2.amazonaws.com%2F72edd3ee-f0b1-4b5e-b351-bbd7f9712147%2F28f96f0f-f972-4dca-9d19-839cf0f1c0db%2FUntitled.png?table=block&id=832e7ca3-783a-4b6b-8e31-1618c332e7bf&cache=v2)
- In the dialog that opens, search for the Custom Liquid section and click on it.
![Notion Image](https://www.notion.so/image/https%3A%2F%2Fprod-files-secure.s3.us-west-2.amazonaws.com%2F72edd3ee-f0b1-4b5e-b351-bbd7f9712147%2Fa2698e19-38f3-46fe-ad8e-b54723b47ce3%2FUntitled.png?table=block&id=4c8e639e-f5da-4608-95a6-7ad03d07e227&cache=v2)
- Paste your embed code AND click the save button on the menu to force your widget to load.
⚠️ NOTE: Your widget may not show up after you paste the embed code. **This is totally normal. **To see your widget in the preview, click on the “Save” button at the top-right to cause the page to refresh. Your widget will always show up on your live website.
![Notion Image](https://www.notion.so/image/https%3A%2F%2Fprod-files-secure.s3.us-west-2.amazonaws.com%2F72edd3ee-f0b1-4b5e-b351-bbd7f9712147%2F8871ecf3-3b64-49ad-8259-69b0b11d3a99%2FUntitled.png?table=block&id=6e41ba16-d5df-4c1e-b8b4-b6f05cc63794&cache=v2)
- In some themes, your widget will span across the entire width of your site. If you would like to change this behaviour, add this custom CSS.
.senja-embed {
/* The maximum width. Increase or decrease the number */
max-width: 1024px;
margin-left: auto;
margin-right: auto;
/* Give your widget some horizontal padding */
padding-left: 20px;
padding-right: 20px;
}
![Notion Image](https://www.notion.so/image/https%3A%2F%2Fprod-files-secure.s3.us-west-2.amazonaws.com%2F72edd3ee-f0b1-4b5e-b351-bbd7f9712147%2F51bacd0c-215e-435e-a3c8-59697824c909%2FUntitled.png?table=block&id=30124bec-75af-492b-b0e9-e2eabb961dc2&cache=v2)
Click on the “Save” button at the top right to save your changes.
To see your widget in action, go back to the “Online Store” channel, and click on the “View your store” button.
![Notion Image](https://www.notion.so/image/https%3A%2F%2Fprod-files-secure.s3.us-west-2.amazonaws.com%2F72edd3ee-f0b1-4b5e-b351-bbd7f9712147%2Fadbfaf8e-1cbc-4105-8f39-3f93bb31d4f8%2FUntitled.png?table=block&id=71c547a2-4154-448d-803d-c4fd3f554489&cache=v2)
That’s it, your testimonial widget has now been added to Shopify 🥳
![Notion Image](https://www.notion.so/image/https%3A%2F%2Fprod-files-secure.s3.us-west-2.amazonaws.com%2F72edd3ee-f0b1-4b5e-b351-bbd7f9712147%2Fb7d96ece-52f2-4b10-b8b7-931998c35dd4%2FUntitled.png?table=block&id=074df195-a7cd-4ea9-a9d1-c5b35561248c&cache=v2)